Neurun helps runners prepare for the race visually

Services

Custom Software Development

Sector

Fitness

Website

Project Link

About

Neurun equips runners with visually immersive route guides, curated by local experts, to help achieve fitness goals out on the roads and trails. With the app, runners could find an event, select a route, study a course in detail, see the HD footage and submit their time.

Challenges:

Challenges

Neurun's founder and CEO, Cade Netscher, a neuroscience graduate, was seeking to build a mobile application that enabled runners to mentally prepare for marathon races. The app needed to allow runners to see a race course prior to actually running a long-distance marathon. The application need to host marathon course video content and map data from the physical world to overlay onto the course video (altitude, mile-markers, etc.). Commerce and social integrations were necessary as well to enable brand sponsored commerce as well as community engagement amongst runners around the globe. Neurun was in need of a software development partner that could take their vision and develop a product roadmap & customer experience that engaged runners around the world.

Solutions:

Solutions

Transcend worked through technical hurdles & solve complex problems with elevation & other data that was ingested through Neurun hardware camera APIs.

We worked day in and day out with the founders for over 4 months roadmapping, developing and launching an MVP solution. Our product managers & architects were hands on as the team developed and launched their MVP solution.

Transcend Digital developed the mobile applications that power the training of endurance runners around the world. The applications allow for users to

Visualize all elements of a course (mile markers, elevation, aid stations, important landmarks)
View geo-tagged insights from event and coaches to help participants develop a more mindful approach to achieving their goals
Participate in weekly training Q&A's with coaches

Results

Transcend designed and developed iOS and Android mobile applications for Neurun
Neurun has been able to secure partnerships with some of the leading running brands to help develop & foster their running communities with the mobile application
Neurun powers some of the largest running events - San Francisco Marathon, Adidas Infinite Trails, LA Marathon
Neurun was selected to join the Adidas Sports Accelerator
Transcend has been supporting the founders for over 3 years"

Testimonials

Transcend Digital is an A+ agency for both, strategic and tactical marketing solutions.

We set aggressive growth goals for the year, and it felt like we needed to bring an army of marketers to help us hit the targets. I’m so glad we hired Transcend – they run all our Paid Media, SEO & Content, and Email campaigns, and are consistently pivoting to ensure we're seeing strong ROI. They have a wealth of knowledge, are flexible and communicative.